There were three occupations I always listed when I was little and people asked me what I wanted to be when I grew up:

  • A professional equestrian rider
  • A veterinarian
  • An artist

(I’m pretty sure an astronaut was in there at some point too, but that’s neither here nor there.)

While I did compete on the equestrian hunter/jumper circuit growing up and through college, it was my love of photography, illustration and design that rocketed artist to the top of my career-goal list (I’m a compulsive list-maker, I can’t help it). Stints at a large publishing company and independent ad agency gave me the practical and technical know-how as well as the confidence to open my own design studio, and I’ve been freelancing for the past 11 years.

Seedlings began as a stationery studio, focusing primarily on weddings and corporate branding pieces, but after several years of running a book review blog and watching the rise of indie and self-publishing, I finally saw a way of combining my love of graphic design with my robust enthusiasm for all things book-related.

Seedlings now focuses exclusively on book cover and promotional design for authors; my passion for typography, design and the creation of beautiful things the driving force behind each and every project. I would be honored to be a part of bringing your book to life by designing an exterior as striking as the story it houses, so please visit the contact page to get started!

- Jenny

(My squeamishness with regard to blood pretty much eliminated any possibility of becoming a vet, but animals are still a huge part of my life. Gracie and Mya are my partners in design crime (and by partners I mean they sit and watch me work), so any “about” page simply wouldn’t be complete without them.)